"You used to be alright, what happened?"

Upon watching Tuesday's video "The Merchants of Cool", I was stuck in particular by the trend of the "midriff" and the over-sexualization of girls.

My mind quickly went to thinking of Edie Sedgwick. Using her as an example of this may be a bit of a stretch because she was 22 at the time in which she came under the influence of Andy Warhol. However, her exploitation and ultimately tragic ending seem to echo a warning of caution to todays girls/women who become caught up in "mid-riff" ideal.

Edie Sedgwick came to New York with her family inheritance at the age of 22 with the goal of becoming a star. She heard of Andy Warhol and was brought to his studio to do a screen test. Warhol immediately was drawn to her. From that moment on she became so intwined with the twisted world and thoughts of Andy Warhol that she was certainly doomed for tragedy.

Edies beauty was a strange and childish one. She had a young, androgenous look to her that was exploited commercially and sexually.

I find it interesting that during Edie's time in the 60's she was encouraged to continue to look like a young girl, almost like a little girl playing dress up. However, today the opposite is encourage. Girls today are urged to do everything they possibly can to make themselves appear as adult and alluring as possible.

Andy Warhol controlled Edie's every movement. He introduced her to drugs, mostly speed and barbituates, on which she became heavily addicted. Warhol had her star in obscene and degrading "movies" and he introduced her to various men who would go on to cause her great heartache. Her tumultuous realtionship with singer Bob Dylan was one such example.

The whirlwind of Andy Warhol, combined with the drugs, alcohol, men, and lack of confidence that she developed from having her worth based on her looks all contributed to her downfall.

Though it is recognized that she was a bit mentally unstable even as a child, the world she came to live in only worsened her mental state.

At the age of 28, just 6 years after meeting Andy Warhol, Edie Sedgwick died of a barbituate overdose and ethanol intoxication. She had been considered the "It Girl" of the 60's.

While we obviously cannot hold Andy Warhol directly responsible for her death, he played a large part in her downfall. He knew how unstable she was. He encouraged her drug used and her wild life style. But he saw that what she was had become something thatAmerica wanted. He preyed upon her childish despiration to be "cool" and used his own mass culture to sell her right back to the masses.

As I said earlier, it does concern me what the direction the teenage girs of today will go with all the ridiculous trends and messages that the media and culture are sending them.

"Speed, Madness, Flying Saucers"

This past week we read an essay by Dick Hebidge on "Subcultures". Subcultures tend to deviate or resist the standard and accepted norms of the masses. What I find to be most peculiar about subcultures though, is how often they tend to become blurred or entrangled eventually with mass culture.

Such is the case I feel with the "subculture" that was created by Andy Warhol and his followers.

Andy Warhol's "Factory" became a haven for all the misfits, transvestites, prostitutes, and other fabulously neurotic struggling starlets who were trying to become famous. The "Factory" originally an empty warehouse in Manhattan that was used as a work space for his art. Before long, the interesting people that Warhol came into contact with, many of whom were homeless and/or junkies began to take up residency in it.

The Factory itself, became sort of subculture.

The original Factory was covered in silver tinfoil and paint. It was decorated by Warhol's friend and live-in photographer, Billy Name. The silver themed factory quickly caught on with those that hung out around the factory and eventually there were silver balloons hanging up in the rafters and pieces of broken mirrors lying all around that only furthered the "silver-glam" look that he was trying to achieve.

Drug use was perhaps one of the greatest uniting forces behind the Factory subculture. Amhpetamines, or speed, were the drugs of choice and were often ingested to keep up with the 24 hour a day party lifestyle that existed at the Factory.

The Factory also became a space for Andy Warhols musical developments to play. Lou Reed, The Velvet Underground, and Nico, were amoung Warhols special projects and were regulars at the Factory.

The most "counter cultural" or shocking aspect of the Factory, would possibly be for its use of making some of Warhols underground films. These films were never really made public, but contained extremely grahpic and sometimes sadistic sexual content, same sex relations, transgender figures, and massive orgies.

These films would take place over days in the Factory and random people would often show up to be in them. Drug use was prevaent throughout the filming and were possibly needed by some, just to manage to make it through the gruesome and degrading films.

Although the subculture that developed at Andy Warhol's Factory is a bit extreme, in many ways such activities that went on their became a part of the normal 60's and 70's culture. For example, Studio 54 was one of the hottest clubs in the 70's for all of Hollywoods stars. Drug use and questionabe sexual practices were common occurence at the club.

The lines of what becomes acceptable or common start to blur and eventually what was once shocking is no longer such an appalling idea.

I feel that this is generally the same for most trends and brings me back to previous essays that we've discussed about Avant Garde vs. High Culture.

Where does originality stop becoming original?

When does an act of vulgarity and defiance become routine?

Are we simply becoming desensitized to things or are we all becoming more accepting and understanding of the ways in which others choose to live their lives?

"Like so many Americans, she was trying to construct a life that made sense from things she found in gift shops"

Looking back on Dwight Macdonald's essay on "The Theory of Mass Culture", the topics of Academicism and Avantgardism are two categories that Andy Warhols art can be put into.
The silk screened images of classic objects of Americana that I feel have been clearly made for the masses, but at the same time are marketed as something elite, or for the high cultured crowd.

At first, many people did not accept his art or thought it to be trashy and in poor taste. At the time he was considered something of an Avant Garde artist, because not many people were doing what he was, and those that appreciated his art were not of the mainstream population.

However, just a few decades later... Andy Warhol is everywhere.

It seems that just about every possible image can be replicated into the style of Warhols "Four Marilyns".

Posters of Andy Warhol paintings can be ordered off of Amazon or even bought in Target and Walmart.

Suddenly..it is cool to like Andy Warhol.

I guess the eventual transition of a piece of art from being "Avant Garde" to accepted and loved by the masses causes me to question if there really even is such a thing as being Avant Garde.

When I think of Avant Garde I think of an artist who could care less what critics think or whether his work sells. It is often something that is outside the norm, irreverant, vulgar, or just completely strange and impossible to understand to the majority of the people.

What is a shame to me is that, in time, it becomes cool to be different.

People who have always marched to the beat of their own drummer suddenly become just like everyone else. All the squares have caught on to what a select few has for years come to covet and appreciate.

I personally am frequently irritated by such occurences. When I find a musician or a movie that I really really like and no one else has heard of them or appreciates them, I revel in the fact that it is "my secret art" and it is something I have which no one else really even cares about.

And then next thing I know a video of them makes its way to MTV and pretty soon they are all over the media and EVERYONE likes them.

Its really quite frustrating, though maybe a bit selfish and self righteous.

I am becoming a bit disheartened by the fact that individuality (true individuality) does not seem to exist.

" I am a deeply superficial person"

Andy Warhol was obsessed with beauty and glamour. He only surrounded himself with beautiful people. Everything about his lifestyle was glittered and gold.

He was once even quoted as having said: 

"I love Los Angeles. I love Hollywood.

They're beautiful.

Everybody's plastic, but I love plastic. I want to be plastic."

Clearly he was not afraid of admitting that he believed that what was on the outside was far more important that anything on the inside.

Perhaps the most interesting thing about Andy Warhols love affair with glamour is that he, himself, was a very unattractive person.

He grew up in a very poor part of Pittsburgh, Pennsylvania. He was plagued by illness as a child that left him with terrible pock-like scars on his face. During his childhood and teenage years he was quite an outcast to others his age.

Once he became famous however, he became extremely fixated on fixing his looks.

He would spend hours getting ready before he went out. He applied harsh bleaching creams to his face to make himself appear paler, he covered his skin in layers of cakey makeup, he dyed his eye brows black, and dyed his hair a silver-y white.

Andy Warhol was trying to become everything he admired in the people he surrounded himself by.

In a way, this is extremely sad to me. He was a man who was clearly talented, but so full of self-hatred. He also did nothing to help his situation because he had such high standards of beauty for the company that he kept.

He struggle for self-acceptance and quest for perfection is something that I think the majority of mainstream culture can relate to today. It seems as though these days there are ads all over the place for plastic surgery, magic creams, weight loss miracles, and all sorts of make-up!

Unfortunately, Warhol's face was not the only part of his physical self that he was disgusted with. At the height of his fame an deranged woman snuck into Andy Warhol's Factory and stabbed him several times in the stomach. The woman was later caught and arrested and Warhol nearly died. The ordeal left him even further scarred physically and also emotionally.

He soon became so preoccupied with his dissatisfaction of his appearance that he rarely left his house.

Fame and the quest for glamour and perfection were ultimately what made the last years of Andy Warhol's life filled with misery and solitude.

In relation to the celebrities of today; it seems that many other stars are on the same path of self-destruction in their pursuit of perfection and notariaty.

"An artist is somebody who produces things that people don't need to have"

Because this blog is supposed to reflect some area of pop culture, I thought that discussing Andy Warhols minipulation and use of pop culture to change the art world.
The original pop art movement started in England in the mid 1950's and consisted of recreations of everyday items.
During the 1950's and 1960's in America, consumerism was on the rise. It seemed appropriate to capture in a painting what the general population was already consuming.
Andy Warhol began painting pictures of Coca-Cola bottles, Campbell's soup cans, money,

His first art show consisted of 32 canvases, each with a different flavored soup can on it. The collection sold for over 1000 dollars, which was unheard of at the time.

Warhols creation of "pop art" causes me to wonder that if there had been no such fascination with "pop culture" would his art ever have meant anything?

His paintings soon became in such great demand that simply painting on canvas became too time consuming and was a hinderance to meeting the demands for his product.

In 1962 Andy Warhol created the process silk screening which involves a stencil that recreates an image multiple times. This technique allowed him to create one painting and multiply it many times with little effort.

In a way, the whole idea of silk-screening taints my view of Andy Warhol. I feel that a true artist would place more value on the quality of his work rather on the quantity of it.

Or perhaps this was the genuis of Andy Warhol. Maybe the joke is on us as consumers?

As a society our infatuation with pop culture has led to a general decline of the value of things in which we regard as quality. Can anyone really blame Andy Warhol for realizing the stupidity of Americans and cashing in on it? Concepts that are so simple and objects that are so common have been turned into some of the greatest works of art in the 1960's.

Whether or not what he created was "true art", the fact of the matter is that we bought it, we loved it, and we continue to love it today.

Andy Warhol himself has even been quoted as saying: "Art is what you can get away with". And obviously he got away with it.